Megatrend Exposure

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Baidu, Inc. Class A

Baidu, Inc. engages in the provision of internet search and online marketing solutions. Th…

4.1%

% of portfolio

100%

Global Megatrends Exposure

Baidu, Inc. Class A

Megatrends Exposure

  1. Digitisation

    This Asset

    86%

    This Portfolio

    60%

    The term digitization covers all forms of technically networked digital communication such as broadband communication, the Internet of Things, artificial intelligence, Big Data, e-commerce, smart home or Industry 4.0.

    Explore Trend
  2. Knowledge Society

    This Asset

    72%

    This Portfolio

    15%

    Knowledge is losing its elitist character; the global level of education is higher today than ever before. In particular, the interaction with the megatrend digitization is changing our knowledge of the world and the way we handle information. Thanks to the Internet, access to information worldwide has become much better and fairer.

    Explore Trend
  3. Consumer Society

    This Asset

    14%

    This Portfolio

    37%

    In consumer societies the satisfaction of needs and pleasure is possible through consumption. This megatrend has numerous positive and negative interdependencies between economy, society and environment.

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  4. Urbanisation

    This Asset

    14%

    This Portfolio

    21%

    Urbanization is the spread of urban forms of life. On the one hand, this can be expressed in the growth of cities, on the other hand, by infrastructural development of rural regions comparable to urban standards and by changed social behaviour of the inhabitants of rural areas.

    Explore Trend

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